Module 3 begins
Duration: 0.5 Month
Curriculum designed by BIG Brains Behind the SEO strategies of BIG companies!
You will learn the fundamentals of Search Engine Optimization and how to use them to drive better visibility by attracting website visitors who will become customers, clients or an audience base that will keep coming back.
- What is Search Engine Optimization?
- Understanding the basics (Keyword, key phase, search engine rank, link building etc.)
- On-Page Optimization
- Off-Page Optimization
- Competitors Analysis
- SEO Audit
Module concludes
Research Paper, Lesson Quiz & Coding Practice, Quiz Challenge, End Course Summative Assessment.
Module 2 begins
Duration: 0.5 Month
Learn Methods To Drive Customer Behavior Online!
Get info and overview of the latest digital marketing skills, taught by industry experts used in Search Engine Optimization (SEO) and detailed layout of Content Marketing and much more!
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM/Google PPC)
- Getting Started with Pandas & Numpy, Mastering Data Wrangling
- Social Media Marketing (SMM)
- Content Marketing, Email Marketing
- Web Analytics & Visitors Tracking
- YouTube, Video Marketing, Affiliate Marketing
Module concludes
Research Paper, Lesson Quiz & Coding Practice, Quiz Challenge, End Course Summative Assessment.
Module 1 begins
Duration: 0.5 Month
Advance Your Subject-matter Expertise & Specialize
Be a part of the hyper-connected digital marketing landscape that is causing transformative change and shifting global business power. This interdisciplinary programme enhances industry know-how and adopts multiple teaching methods for future readiness.
- What is Digital Marketing?
- History & fundamental concepts
- Basics of Digital Marketing – Overview
- Scope of Digital Marketing
- Platforms for Digital Marketing
- Types of platforms & channels
Module concludes
Research Paper, Lesson Quiz & Coding Practice, Quiz Challenge, End Course Summative Assessment.