Social Media Optimization Course in Kolkata | SMO Training | 100% Placement Karmick Institute
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social media, smo training in kolkata

Social Media, SMO Course

Social Media, SMO Training Institute in Kolkata With Live International Projects

Home / Social Media Optimization Course
Minimum Eligibility:
10 + 2 Pass
Course Duration:
2 Months
Mode Of Training:
Online and Offline
Course Fees Rs.18,000/-

Social Media, SMO Training

Today, almost every business is leveraging social media to acquire customers which has amplified the demand for trained social media professionals. If you wish to join an ever-buzzing industry and earn high remuneration by helping companies grow organically, opt for Karmick Institute's modern SMO training in Kolkata. As one of the pioneer social media/SMO training institutes, we aim to build a brighter future for students through job-oriented and high-quality education at affordable prices.

If you want to make a promising career in the digital world, you can enroll in our advanced digital marketing courses in Kolkata. Through our in-depth curriculum and practical-focussed training, you not only learn but also master the A to Z concepts of digital marketing. We strive to turn you into a digital marketing expert through quality training who can access several high-paying job opportunities right after the course completion.

Benefits of learning Social Media, SMO training course in Kolkata @ Karmick Institute

  • Leading Social Media, SMO training institute in Kolkata
  • State of the art infrastructure
  • Industry Expert and skilled teachers
  • Facility to work on "Live" Projects
  • Certificate on completion of the Course
  • 100% Job Assistance Guaranteed!

Module 1: Understanding Social Media Marketing Fundamentals

  • What is social media marketing?
  • Importance of social media marketing
  • Branding through social media channels
  • Online reputation management through social media channels
  • Social media and the effects of social signals on SEO
  • Social media communication

Note: In this module, students will gain a foundational understanding of social media marketing. This module covers topics such as the definition and importance of social media marketing, its role in branding and online reputation management, and its impact on SEO through social signals. Students will also explore effective social media communication strategies.

Module 2: Social Media Profile Setup

  • Facebook Profile, Fan Page, Group and Event Creation
  • Facebook Insight Analysis
  • X (Formerly Twitter) Account creation
  • Functionality of X "#" Tag
  • LinkedIn Profile Creation
  • Company Profile Creation in LinkedIn
  • LinkedIn group creation

Note: In this module, students will learn how to set up and manage professional social media profiles. They’ll get hands-on experience creating personal profiles, business pages, and groups on platforms like Facebook, X, and LinkedIn. Students will also learn how to use analytics tools like Facebook Insights to understand their audience and optimise their content. This module covers everything from using a hashtag on X to creating a company profile on LinkedIn, equipping students with the skills to build a strong online presence.

Module 3: Live Project Work and Assignment

  • Apply the skills to a real-world project
  • Complete a final assignment

Note: In this module, students will apply the skills they've learned in Social Media Optimisation (SMO) to a live, real-world project. They’ll get hands-on experience by working on an actual social media campaign from start to finish. This module concludes with a final assignment where students will demonstrate their ability to create, execute, and analyse an SMO strategy, showcasing their proficiency in driving engagement and growth.

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